First Ettinger Shop opens in South Korea, in the country's largest luxury department store in Seoul. 

In partnership with its South Korean agent, Benex International, Ettinger is delighted to announce the opening of its first stand-alone shop in South Korea in the country's capital, Seoul. The new shop is located in Lotte World Mall, in Avenuel, the largest luxury department store in South Korea on the 4th floor, catering to high-end lifestyle and modern trends.

The Ettinger shop sits alongside many other leading international luxury brands - such as Jimmy Choo, Mulberry, Chanel, Burberry, Dior, Gucci and others - and offers customers the chance to purchase a large range of Ettinger's products including leather and canvas bags, leather portfolios, wallets, purses and many small leather accessories, in a varied range of colours.

Ettinger has been in partnership with Benex International in South Korea since 2012 and its products today are available in leading stores in Seoul including, Shinsegae, Gangnam, the Hyundai Trade Center Store, Hyundai Mokdong Store, Hyundai Apgujeong Store as well as in stores in the cities of Busan, Daegu and Gyeonggi-Do.

Commented Robert Ettinger, CEO Ettinger, "This is a very exciting shop opening for us, South Korea has some of the most beautiful shops and malls in the world and to be located in Avenuel is a privilege indeed. When the situation allows, I hope that I can visit the shop in person and meet some of our esteemed South Korean customers. Wishing Yeon-ho Sung and his team all the best for the shop’s success."​

Wishing Yeon-ho Sung and his team all the best for the shop’s success.

Robert Ettinger, CEO of Ettinger


26th March 2021

Ettinger Press Contact:
Zanny Gilchrist at

For further information about stockists in Korea, please contact our agents:
Benex International Co, Ltd.
Tel: +82 2 586 7999

See all our retailers in South Korea here